Key Focus Area
We hinge our focus on 3 pillars - Content, Collaboration and Commerce. To help actualize the vision, we understood that we needed to differentiate ourselves by becoming holistic in our approach and adding depth in our vision.
We set out on a progressive journey, starting with our first pillar - Content. After solidifying Content, we progressed on to our pillar of Collaboration and now we are cementing our final pillar of Commerce, achieving higher comprehensiveness and increased depth as we progress from Content to Collaboration and finally to Commerce.
Content: Having been an intrinsic part of the NFM industry for over 30 years, we wanted to share our knowledge with fellow members in the NFM Ecosystem. We wanted our differentiator to be insights not just content.
Collaboration: We realized early on that from mere matchmaking of buyers and sellers, we needed to progress to 360 degree collaboration with the entire NFM ecosystem. In true spirit of collaboration, we formed alliances with over 25 National and International NFM Associations.We have collaborated with different associations of the Non-Ferrous metal market like Bombay Metal Exchange, Bureau Of Metal Recycling, Bureau of International Recycling, Metal Recycling Association of India, Aluminium Association of India, India Lead and Zinc Development Association, and many international organizations such as Metal Bulletin, CRU, Messe Dusseldorf, Reed Expo and such to enable members to take advantage of the services offered by Mtlexs.
Commerce: After solidifying our pillars of content and collaboration, the logical next step was commerce. We were already addressing information pain points by giving information about tenders, auctions, prices, etc. But we realized there was a strong need to also address business pain points of Technology, Marketing and Finance.
We have the first mover advantage in this sector and already have a verified database of more than 45000+ registered members. Our portal is technologically advanced and easy to use, which is also scalable to incorporate any new developments.
